I C A
Branding re-design proposal for the Institute of Contemporary Arts. An institution with such a rich and colourful history merits a logo that represents both its past, present, and possible future. My proposed logo reflects both the institutional solidity of the organisation (I+A) and it's visionary efforts to showcase and support new and emerging talent. Outcomes included a branding explanation and guidelines manual, applications such as business cards and letterheads, and embroidered t-shirts. Manual cover + businesscards foilblocked with pearlescent foil.
Size A4